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'''Franco's Lounge''' was located at the south end of the Cordova Mall parking lot, near the corner of 9th Avenue and Bayou Boulevard. For over more than five years, Franco's had been Pensacola's largest, privately-ownedfreestanding, live entertainment venue. This was due in part to the facts that the civic center had not yet been constructed, and the Municipal (later Bayfront) Auditorium had been under alternating management between the City of Pensacola, and Escambia County authorities.
During those five-plus years, many "B" and "C" circuit entertainers performed at Franco's. Most notably was The Producers, who performed several separate concerts there. Their list of original songs included such radio hits as "I Love Lucy"; "She, Sheila"; and "What's He Got (That I Ain't Got"). A few more of the popular bands that performed more than once at Franco's were Vince Vance and The Valiants, 24K, Midnite Special, Four In Legion, Saint Savage, also Pensacola's own Slayer, X-Statics, and Flame and The Heaters.
