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The principals of Hawkshaw Eastside, Inc., which will pay the city $1.8 million for the land, are [[Paul Snider]], [[Jim Cronley]], [[Bill Whitesell]] and [[Jim Reeves]]. The plan was developed by [[Bullock-Tice Associates]], [[Terhaar-Cronley]] and [[Whitesell-Green]].
Prices for some units are expected to start at around $125,000, and the developers are obligated to sell at least 25 percent of the units below $200,000. Reeves told a [[WEAR]] news team, "The idea is to try to get our workforce firemen, policemen, school teachers to move back downtown, where they've moved away from." However, critics have questioned how many of the 94 say that most units will stay at this price point be priced well beyond the "workforce" budget for which the project was chosen, and many will be targeted to more affluent buyersthat $125,000 for a 550 sq ft unit is hardly "affordable" anyway.
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