9,487
edits
Changes
Jump to navigation
Jump to search
m
no edit summary
[[Image:BrandingCarMagnets.jpg|thumb|250px|right|A car displaying the six versions of the campaign's signature magnets]]
A '''Pensacola branding initiative''' was undertaken by the [[Pensacola Bay Area Chamber of Commerce]] in [[2007]]. Their goal in creating a distinctive [[Wikipedia:brand|brand]] for the Pensacola area is to create a "product truth" that would help residents "reinvent and rediscover a new sense of community pride."<ref name="newplan"/>
